Nature’s Highway prides themselves on providing the purest, highest quality products at the lowest price point, a promise made possible by keeping every step of production in-house. They are a seed-to-sale CBD company.
Challenge
To create an e-commerce site of CBD products of all different kinds. To target people who want CBD for healing and relief, as well as for lifestyle use. To establish a brand and a wealth of knowledge and resources about CBD for the consumer to understand.
- Develop an easy-to-navigate and easy-to-purchase e-commerce site with filterable products.
- Showcase the Nature’s Highway brand with a breakdown of different “About Us” pages, blogs, testimonials, CBD recipes, and more.
- Create a variety of landing pages for different groups of products and target particular audiences through web & social platforms.
Solution
Our approach was to create an e-commerce site with a personality and a knowledge base for people that want to learn more about CBD and its benefits. The site features original photography of product and the farm where the plants are harvested.
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