Agency
At King & Columbus, we craft data-driven media strategies that align with your brand’s goals, ensuring the right message reaches the right audience at the right time. Our approach integrates market research, audience insights, and competitive analysis to develop a strategic roadmap that maximizes impact across digital and traditional channels.
Our media planning process takes a precision-focused approach to allocating budgets, selecting platforms, and optimizing ad placements to deliver the highest return on investment. By leveraging analytics and industry trends, we create tailored media plans that balance reach, frequency, and engagement to drive measurable results for your brand.
King & Columbus negotiates and secures the most cost-effective ad placements across digital, print, broadcast, and emerging media platforms. We optimize media buys in real time, ensuring your budget is allocated efficiently to deliver maximum exposure and engagement. Our team leverages relationships with top publishers and ad networks to get the best rates and placements for your campaigns.
Our public relations services are designed to elevate your brand’s reputation and visibility through strategic storytelling, media outreach, and crisis management. We craft compelling narratives, secure media coverage in top-tier publications, and foster relationships with key industry influencers to build credibility and trust with your audience. It’s called “earned media” for a reason – let King & Columbus do the work to earn it for you!
We connect brands with the right influencers to create authentic, high-impact campaigns that drive engagement and brand loyalty. From identifying the perfect influencers to managing collaborations and measuring performance, we handle every aspect of influencer partnerships to ensure seamless storytelling and real results. Our data-backed approach ensures influencer marketing aligns with your broader media strategy for maximum effectiveness.
Creative
At King & Columbus, we believe that branding is the cornerstone of your business’s success. It’s not just about a logo or a catchy tagline; it’s about creating memorable impressions that resonate with your consumers. Your brand sets expectations for what your clients can count on and helps build loyalty and trust. In a crowded marketplace, clear branding sets you apart from the competition and highlights what makes your business the best.
An active social media account lets potential customers know you’re in business and engaged with your audience. It also serves as an additional source of traffic for your website. Having a social media presence can improve your search engine results as well. It can increase your ability to get your products and services in front of the right people at the right time.
Good design will strengthen an advertising campaign’s call-to-action, while a great design will make your audience want to convert. Our in-house design team takes the time to find out the “how,” “what,” and “why” of your brand. We brainstorm, gather information, and sketch concepts to ensure we’re grabbing your audience and putting your best foot forward. From start to finish, we take every detail into account because helping you accomplish your end goals while enhancing your brand identity starts with that first impression.
Customized photography & videography can help you highlight an authentic, effective website that shows your brand to your target audience. Whether your goals are to boost e-commerce efforts with high-quality imagery, introduce your business through professional videos, or create eye-catching assets for your website and social media, at King & Columbus, we are here to capture your business one frame at a time.
At King & Columbus, we specialize in meticulously planning and executing unforgettable events to help you connect with your audience. From corporate gatherings and product launches to social celebrations, our expert team is dedicated to delivering seamless experiences tailored to your unique needs.
Digital
Digital Out-of-Home (DOOH) advertising involves digital displays that showcase dynamic content in high-traffic public areas. Through DOOH, you can increase your company’s visibility and capture the attention of potential customers just when they’re most receptive. We’ll handle the process behind the scenes so you can focus on getting your message to potential customers.
Social media is where conversations happen—let’s make sure your brand is part of them. Our paid social advertising services put you in front of the right people on Facebook, Instagram, LinkedIn, Pinterest, X (Twitter), Reddit, TikTok, and more. We don’t just focus on impressions; we create campaigns that drive real engagement and results.
In the digital age, visibility is everything. At King & Columbus, we specialize in Search Engine Marketing (SEM) and paid search strategies that connect your business with the right customers at the right time. Maximize your online presence, increase website traffic, and achieve your marketing goals with our expert solutions.
Our custom SEM strategies focus on a data-driven approach and extensive keyword research to ensure you are visible to the audiences that matter most.
King & Columbus boosts businesses’ ROI and online visibility by improving keyword ranking and SEO, ensuring potential clients can easily find them. Their SEO plans include competitor and trend analysis, keyword research, link-building, content creation, mobile optimization, optimized meta descriptions, and a dedicated web team. They begin with a site audit and develop a strategy based on business goals, keyword research, and budget.