Email Marketing
Whether you’re looking to run a drip campaign or considering an email to increase client engagement with a call-to-action, King & Columbus will work with you to design and deliver your message to a targeted selection of individuals interested in your industry. We will help you convert a one-time customer into a loyal client with one of the oldest and long-standing forms of digital marketing.
The most important types of email marketing include:
- Targeted emails: Also known as direct mail, broaden your reach and target people outside your email database.
- Behavioral marketing: Use these to help you get to know your customer and create buyer personas based on their behavior when they visit your website.
What We Manage:
- Strategic Campaign Planning
From one-off promotions to ongoing newsletters, we’ll devise a strategy that aligns with your business goals.
- Stunning Email Design
Our talented in-house designer can create visually appealing emails that reflect your brand and resonate with your audience.
- Performance Tracking & Analytics
We don’t just send emails; we measure success. Our analytics can give you insights into open rates, click-through rates, and conversions.