Archive

Finding the right length for your video

Marketing in the digital age has become a battle over people’s attention. As we become more and more inundated with screens, social platforms and videos, attention spans continue to shrink. A marketer’s goal is to capture as much of someone’s time before they click, scroll or swipe away to the next thing. It’s no secret that ...

Tips for Commercial Video in 2019

In an age where everyone wants  to avoid ads and commercials, the truth is that commercial video is engaging more people than ever before. Video can incorporate many types of content, such as graphics, text, voiceover and photos. All of these come together to create a medium that stops page scrollers in their tracks. Showing your ...

3 Ways Vlogging will Enhance Your Brand

First thing’s first: What’s a vlog? A vlog, or video blog, is an informative content piece created with the help of video, unlike the classic text blog. Your business is probably already using blogging as a part of your lead generation strategy, but you will 100% bring your brand to the next level by incorporating video. How ...

3 Ways Video Will Make Your Small Business Larger than Life

There’s no denying that video marketing is one of the most important means of marketing, and has been for a while. Businesses love it. Consumers love it. It’s a trendy and informative way to not only tell your customers what your business is about, you can show them. Every business needs to be incorporating video in ...