Join Our Team
We’re looking for exceptional folks like you to join our team. At King & Columbus, our goal is to continue to advance within the Advertising & Marketing world. We stay up to date with current trends in the industry as well as keep a positive atmosphere for all who work with and for us!
ACCOUNT SUPERVISOR
ADVERTISING DEPARTMENT
POSITION DESCRIPTION: The Account Supervisor (AS) is responsible for working with clients and internal account teams to develop long-term advertising/marketing plans and strategies. Has overall responsibility for agency output while providing perspective leadership in the development of the highest quality client service. This position will serve as the key driver for strategy and direction of client base, retention of current account base, as well as team lead on new business proposals/pitches. This role will also be critical to the overall success and development of the support team members that he/she will manage.
WHAT YOU’LL BE DOING:
- Manage the ongoing development and daily activities of our new business strategy including: initiation of leads, initial presentation, qualification of opportunity and financial viability of account, development of presentations and proposals, presentation participation, negotiation and signing of contracts
- Find business opportunities through research of current and potential clients Establish and maintain business relationships with customers
- Establish and maintain business relationships with customers to better understand and meet their individual needs and requirements. Provide feedback to management regarding customer needs and concerns
- Assist with New Business Development Account Executive on new and incremental revenue ideas/initiatives to meet monthly revenue goals
- Lead and manage team members on ways to improve sales figures and identify the benefits for the customer
QUALIFICATIONS:
- Bachelor’s degree in Marketing, Communications, or equivalent experience
- 5+ years within the field of Account Management with a proven track record of driving revenue
- A proven track record of achieving sales quotas and leading teams
- Account Management expertise with an entrepreneurial spirit comfortable both working independently and within a collaborative team environment
- Internet research and social media savvy
- Experience with CRM software (e.g. Salesforce, HubSpot)
- Understanding of sales performance metrics
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DIGITAL MARKETING SPECIALIST
ADVERTISING DEPARTMENT
POSITION DESCRIPTION: The Digital Marketing Specialist will develop, implement and execute B2B and B2C marketing plans for King + Columbus and its portfolio of Clients. This position will work closely with the Agency team to enhance the brand and grow revenue. The Digital Marketing Specialist works in partnership with Account Executives to ensure smooth client on-boarding and retention.
WHAT YOU’LL BE DOING:
- Grow new leads, including inbound marketing-qualified leads, by converting site traffic through calls-to- action, landing pages, and lead generation content to help grow the new business development pipeline to achieve revenue objectives.
- Create, manage, and execute multi-channel marketing campaigns that leverage SEO, social, inbound marketing, and email campaigns to grow customer acquisition.
- Develop and edit content to position the Agency as a thought leader in the industry including blogs, press releases, e-newsletters and social media.
- Promote the B2B content across social channels, newsletters, email campaigns etc.
- Develop a strong understanding of Agency services, competition, industry and marketing trends
QUALIFICATIONS:
- BS/BA in marketing, communications or related field, or equivalent work experience
- 2+ years experience with digital sales and/or marketing
- Demonstrated experience in development of marketing campaigns and business-to-business marketing
- Strong time management and organizational skills with incredible attention to detail and ability to multi-task and coordinate several projects at once
- The ability to meet deadlines, no matter what it takes, whether working independently or as part of a team
- A solid understanding of inbound marketing concepts and best practices; creativity
- Excellent presentation skills, interpersonal, problem solving and customer service skills
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